Liz Smith

Business Development Director

“I’m really passionate about helping people make the most of their investment in IT”


After studying Accounting at uni and then working as an accountant in practice for 3 years at PKF, I joined the software company Sage in 2002 as their Field Support Consultant for Scotland and Northern Ireland. It was in this role I first worked with Ron & Fraser, as they were helping many of my Sage customers with their IT. They all spoke very highly of the service they received and were very happy with their IT systems and support, which made my job a lot easier!

After 12 years at Sage it was time for a new challenge, so I was delighted to join the Lugo team in January 2014. During my last year at Sage and first year at Lugo I was also studying part-time, and was delighted to be awarded a Masters in Project Management with distinction in July 2014, which I put to good use every day in this role.

It’s great being in a job where I can put all my experiences to good use, from my first job at PC World, to my passion for photography and design! My role involves everything from marketing, social media and events, to sales, account management and liaising with professional bodies.

“I live by the motto, ‘One day your life will flash before your eyes – make sure it’s worth watching!”

I work from a small garden office in the village of Nethy Bridge in the Highlands of Scotland. I’m married with two boys, and along with my husband Eric, run the school football teams. In my spare time I enjoy many sports including snowboarding, mountain biking and, as we have a lovely 9-hole course on our doorstep, I’ve also taken up golf!


Bachelor of Accounting with Honours. Accountants are in demand in just about every business sector and this course provided me with the necessary academic grounding to enable me to meet the challenges of this demanding and stimulating sector.

Master of Science in Project Management with Distinction. This qualification is accredited by the Association for Project Management (APM).
SonicWall Sales Engineer Accreditation.

Over 18 years specialising in the accountancy sector. Chair of Sage User Group Scotland. Cloud project experience.